March 22nd - World Water Day

Today March 22nd, The world water Day declared by UN general assembly. UN and its member nations are implementing concrete activities regarding the world's water resources. various agencies of UN involved in the water issues take the lead in promoting and coordinating the activities for world water day. along with various , UN agencies also initiate various communication activities and campaigns. various ad campaigns are also initiated by NGOs and other corporates.





               print ad  initiated by Vanarai foundation conceptualized by by Mccann erickson India


During 2005, Saatchi and Saatchi , Sydney conceptualized a communication in ambient media with a
drinking mug as the platform. they created a waste bin in the shape of a mug which communicated various
messages to create an awareness related to water pollution.

ambient ad by saatchi, sydney

Donation Box by RBC Canada - 'your donation creates more clean water'

World Water Day - Guerilla campaigning stickers placed in the restrooms of restaurants, bars and movie theaters during world water day during 2006

World Water Day by Mathrubhumi ( Malayalam Natioonal Daily )